Hands slicing fresh strawberries on a warm wooden cutting board
Founded by the NYT's 'Million-Dollar Palate'

Turn Your Recipe Into a Retail-Ready Food Brand

If people already love your product, Makers Taste Academy® shows you exactly what it takes to get it retail ready: priced right, packaged right, and prepared for buyers, so you can move from farmers markets and friends to real shelf space.

The New York Times

Meet 'the Million-Dollar Palate' Behind a Flood of New Foods

Sarah Masoni in her kitchen

A Clear Path From Kitchen Recipe to Store Shelf

Skip the guesswork. Follow a proven roadmap that covers legal compliance, costing, packaging, food safety, and what buyers actually look for, built for home-based food makers at every stage, whether you're just getting started or ready for shelf space.

Built for home-based food makers with a product worth growing
Focused on margins and shelf life, not just flavor
Flexible for busy schedules and family life
Farmers market food vendor with artisan products

Choose the Right Plan for Your Food Business Goals

Start where you are and upgrade as your home-based food business grows.

Starter Plan

$297

one-time payment

Perfect for getting legally and structurally ready before you scale.

  • Lifetime access to Modules 1–3
  • Learn legal essentials for your food business
  • Build strong, sellable product foundations
  • Follow proven step-by-step frameworks
  • Includes actionable worksheets for execution
Get Started
Most Popular

Pro Plan

$597

one-time payment

Most Popular: best for makers already selling who want a real pricing, branding, and compliance foundation.

  • Lifetime access to Modules 1–7
  • Master legal and product foundations
  • Learn pricing, branding, operations, compliance & selling
  • Follow proven step-by-step business frameworks
  • Includes actionable worksheets for real execution
  • Access to the Makers Taste Academy community
Get Instant Access

Elite Plan

$997

one-time payment

For makers ready to scale beyond farmers markets and into wholesale or retail.

  • Lifetime access to Modules 1–10
  • Master legal and product foundations
  • Advanced training in pricing, branding, operations, compliance & selling
  • Proven frameworks and actionable worksheets for execution
  • Access to the Makers Taste Academy community
  • Learn advanced systems, scaling, and growth strategies
  • 2 one-hour coaching sessions with Sarah
Get Started

Everything You'll Learn, Step by Step

Ten focused modules that take you from home kitchen to retail-ready food brand — at your own pace.

Module 1Starter

Cottage Food Laws

Understand the cottage food laws, licensing, and permits that apply to your home-based food business in your state, and what you legally need to sell your product.

Module 1: Cottage Food Laws
1Starter

Cottage Food Laws

Module 2Starter

Education & Recipe Development

Build a recipe that scales — consistent taste, texture, and shelf life every single time, with the culinary fundamentals to back it up.

Module 2: Education & Recipe Development
2Starter

Education & Recipe Development

Module 3Pro

Home Kitchen Setup

Set up your home kitchen for production — organization, equipment, workflow, and the standards buyers and inspectors expect.

Module 3: Home Kitchen Setup
3Pro

Home Kitchen Setup

Module 4Pro

Business Registration & Legal Structure

Register your business, choose the right legal structure, and get the foundational paperwork in place before you start selling.

Module 4: Business Registration & Legal Structure
4Pro

Business Registration & Legal Structure

Module 5Pro

Product Labeling & Packaging

Design labels that meet legal requirements and tell your brand story — what must appear, how to format it, and how to stand out on a shelf.

Module 5: Product Labeling & Packaging
5Pro

Product Labeling & Packaging

Module 6Pro

Costing & Pricing for Profit

Calculate your true cost of goods and set prices that actually make you money at market, online, and in retail.

Module 6: Costing & Pricing for Profit
6Pro

Costing & Pricing for Profit

Module 7Elite

Marketing & Selling Your Product

Build an audience and drive sales with content strategies, social media, and marketing tactics designed specifically for food brands.

Module 7: Marketing & Selling Your Product
7Elite

Marketing & Selling Your Product

Module 8Elite

Sourcing Sustainable Ingredients

Find reliable suppliers, evaluate ingredient quality, and build a sourcing strategy that supports your brand values and keeps costs in check.

Module 8: Sourcing Sustainable Ingredients
8Elite

Sourcing Sustainable Ingredients

Module 9Elite

Food Safety Training & Compliance

Learn the food safety practices and certifications buyers and retailers expect before they'll stock your product.

Module 9: Food Safety Training & Compliance
9Elite

Food Safety Training & Compliance

Module 10Elite

Scaling Your Food Business

Move from home kitchen to co-packer or commercial kitchen — and build a business that runs without you.

Module 10: Scaling Your Food Business
10Elite

Scaling Your Food Business

Work Directly With Sarah

Sometimes you need more than a course. Book a private 1-on-1 session with Sarah Masoni and get expert eyes on your specific product, brand, and business plan. Walk away with a clear, personalized action plan.

60-minute private video session with Sarah
Pre-session product and brand review
Written action plan delivered after your call
Book a 1-on-1 Coaching Session — $99

Limited spots available each month.

Food business coach in a professional kitchen setting

Why Makers Taste Academy Works

Built for Real Food Makers

Every lesson is designed for home-based food entrepreneurs — not restaurant owners or food scientists. If you make it in your kitchen, this is for you.

Proven Frameworks, Not Theory

Sarah's methods come from decades of real-world food business consulting. You get the exact playbooks she uses with clients who pay thousands.

Learn at Your Own Pace

Lifetime access means you can work through the material on your schedule — whether you have 30 minutes a day or a full weekend to dedicate.

From Kitchen to Shelf

The curriculum takes you all the way from legal setup to pitching retail buyers — a complete end-to-end roadmap in one place.